My Next Big Dream


Would you Rather Be Tim Horton or Ron Joyce?

The hard thing isn’t dreaming big.  The hard thing is waking up in the middle of the night in a cold sweat when the dream turns into a nightmare.  – Ben Horowitz; The Hard Thing About Hard Things. Building a Business When There Are No Easy Answers

I have not had an easy life. 

I don’t mean to make it seem like I’ve had a hard life.  I was born into a typical middle-class family and even in my worst moments I’ve never gone hungry.  Yes, I’ve had my gas turned off.  Yes, I’ve received more than my fair share of “final notices”.  I haven’t had a vacation in over 10 years.  I’ve stretched the definition of a “3-month oil change”.  I’ve even visited the odd payday lender.   At the end of the day however, I’ve always had food on the table and a roof over my head.  I’ve never had a major health issue.  And other than these minor annoyances, I really can’t say that I’ve known anything close to extreme hardship. 

But I still haven’t had an easy life.  When you are an entrepreneur there is no such thing as easy. 

Entrepreneurs are by nature dreamers.  The bigger the dream, the deeper the passion, the harder it is to come to terms with difficulty and set backs. 

I say “difficulty and set backs” instead of failure because when you carry a big dream backed up by deep passion, failure only happens when you give up.  I’ve never failed at anything.    I’ve worked through some difficulty, had my fair share of set backs and I’ve even had to completely rethink my plan, but I haven’t yet failed.  As long as I am breathing – I will never fail!

In 2019 I’ve begun to evolve my financial services practice to include a coaching division for individuals and entrepreneurs. 

I love entrepreneurship.  Building your own business from nothing, starting with a bold vision scratched out on a napkin, so to speak, and working to make that vision a reality, is the closest thing many of us will ever come to winning an athletic championship. 

Entrepreneurs have a lot in common with athletes.  We are like prize fighters who step into the ring everyday and go 10 rounds with the world, or marathon runners who pound out mile after mile with no finish line in sight.  The sports analogies are endless.  No two groups of people are more dedicated to their dreams than athletes and entrepreneurs.  Maybe that’s why so many retired athletes end up starting businesses when their playing days are over. 

My coaching arm is focused on helping individuals and entrepreneurs realize their dreams of financial security. I will teach you to develop systems that transform your life from simply working and owning a job that is 100% dependent on your daily grind to owning a business that can run without you.  And then finally owning something that someone else will pay top dollar to purchase. 

Tim Horton owned a single donut shop, Ron Joyce built and then sold an empire.  While Tim Horton created a brand, it was Ron Joyce who turned that brand into a household name, one of the most recognizable in Canada.  My business consulting arm will help you grow from being Tim Horton, to Ron Joyce.     

Check out the new website I’m developing for my consulting business and get in on the ground floor of what I predict could become one of the most successful firms of it’s kind in Canada.  That’s right – I’m thinking like Ron Joyce for my own business too.

See you soon – Lauren

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